Four gift boxes are wrapped in navy blue paper, one with a thin brown ribbon, two with  metallic ribbon with evergreen bough and berries, and one with a thick brown ribbon. An Amazon box awaits wrapping, alongside navy and brown kraft papers, a scissor, and assorted decorations including ribbons, a pinecone and paper stars.
Amazon holiday gifts

New ways Amazon is #DeliveringSmiles this holiday

From toys and trees to sweaters and shows, Amazon delivers everything you need to celebrate the holiday season.
on November 01, 2018
Between shopping for gifts, preparing your home for guests, finding the perfect outfit, and prepping holiday meals, many people don’t have the time to enjoy the holidays. In fact, according to a recent survey commissioned by Amazon and conducted online by The Harris Poll, nearly four in five international adults (78%) admit that they experience stress during the holiday season, with holiday shopping crowds (51%) and trying to decide what gifts to buy (49%) topping the list of stressors reported globally among these individuals.

This year, it’s time to celebrate (not stress about) the holidays and Amazon is here to help you deliver smiles to everyone on your list. We're kicking off the holiday season by opening the Black Friday Deals Store, making it easy to find low prices and great deals across millions of products. And find expertly curated Gift Guides across electronics, fashion, home, and toys – including our new “A Holiday of Play” lookbook – to discover gifting inspiration for everyone, even yourself.

We’re bringing more innovative ways to shop than ever before – from mobile to Alexa Shopping, in-store shopping experiences, Treasure Truck, and more – so customers can shop when and where it's most convenient for them. Throughout the holiday season and all year long, Amazon offers fast and free shipping and delivery options. All Amazon customers can shop hundreds of millions of items including every product category with free shipping, and now for a limited time, there is no minimum purchase amount on orders delivered through the holiday season.

New ways we’re #DeliveringSmiles this holiday

  1. Take the guesswork out of gifting

    With deals in every department and four gift guides – including our most comprehensive Amazon Fashion Gift Guide ever – you are sure to find something for everyone on your shopping list. Kids can also get inspired with “A Holiday of Play,” our new lookbook available on Kindle or online, providing top Holiday Toy List picks for kids of all ages.
  2. Enjoy a movie break with a holiday classic

    Starting today, "It’s A Wonderful Life" is exclusively available on a subscription basis on Prime Video – marking the first time in the film’s 72-year history it is included in a subscription streaming service. Both black and white and color versions are included with Prime Video for members to enjoy throughout the holiday season.
  3. Delivery as fast as today

    Tens of millions of Prime members in the U.S. can choose from more than three million items available to ship with Prime FREE Same-Day Delivery – the largest same-day selection in the U.S. – on everything you need to enjoy the holidays, from gifts and apparel to holiday décor and items for entertaining at home. Additionally, two-hour delivery from local Whole Foods Market stores is now available in more than 60 cities making holiday feast planning even easier.
  4. Ask Alexa

    Starting today, the Butterball Turkey Talk-Line comes to Alexa. Simply say “Alexa, open Butterball” to tap into decades of experience on how to cook the perfect turkey from Butterball Turkey Talk-Line experts.
  5. Deck the halls

    For the first time, Amazon is offering a variety of real trees – ranging from a 10 to 12-inch Charlie Brown Christmas Tree (available now) to six to seven-foot Fraser Firs, Balsam Firs, and Black Hills Spruces. All fresh-cut trees are currently available for pre-order, which allows customers to buy now with select deliveries arriving as early as Black Friday. All trees over $25 come with Free Shipping.
  6. Shop in store

    Now open in the SoHo neighborhood of NYC and at Park Meadows in Lone Tree, Colo., Amazon 4-star features products that are rated 4-stars and above, are top sellers, or are new and trending on With more than 100 Amazon store locations in 22 states – including Amazon Books, Amazon 4-star, and Amazon Pop-Up – you can shop for highly-rated gifts, devices, and smart home accessories in-store. Find the Amazon store nearest you.
Survey Methodology
The Amazon Holiday Survey was conducted online by The Harris Poll on behalf of Amazon between September 18-24, 2018 among adults ages 18 and older in the U.S. (n=2,006), the UK (n=1,024), Australia (n=1,088), Canada (n=1,053), Japan (n=1,066), France (n=1,108), Germany (n=1,072), China (n=1,071), Italy (n=1,094), Spain (n=1,066), and Mexico (n=1,147). This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables and subgroup sample sizes, please contact
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